For gifts, shopping, souvenirs requires an appropriate packaging, attractive, durable and stylish. And thus it is necessary content - because the logo and contact information, descriptions and images, somehow, becoming apparent and accessible to the general public.
From an advertiser's perspective, beneficial to all that is clearly evident. Agree, every time, meeting on the street, in public transport, at events, in various institutions of people who have in their hands bags with the logo (Cherkasy), you somehow hold your gaze on them - and often memorize at least some of the information.
Gift Packaging, various acquisitions, bulk materials, drugs, fashion boutiques and many of the other must differ in several common qualities - strength, practicality and attractiveness.
You produce or implement a product that needs to be of high quality and durable packaging? And maybe you arrange an exhibition or event - and each guest will receive some sort of a present?